As NBA All-Star Weekend begins its ascension upon New York City, host boroughs Brooklyn and Manhattan are kicking off various local initiatives to mark the celebration and make a difference in the community.
On Wednesday evening, Mason Plumlee of the Brooklyn Nets was at a Sprint Store just a few subway stops away from his home arena. While Plumlee signed autographs, fans filed into the store to recycle old mobile phones in recognition of Sprint’s partnership with the NBA and NBA Cares. Besides earning up to a $300 account credit as part of Sprint’s Buyback program, as well as getting a chance to meet the Nets star, those present also had a shot at a multitude of other prizes. Some lucky fans were also able to win tickets to the Sprint NBA All-Star Celebrity Game.
Earlier in the week, it was NBA legend Ron Harper who was welcoming fans along with the Knicks City Dancers. Current and former players, as well as countless other celebrities will continue to impact the city throughout the week.
— NBA Cares (@nbacares) February 9, 2015